News Flash – Is Your Website Up To 2018 Web Design Standards?
To stay competitive in 2018, it’s essential that your web design be up to par with the newest development and design standards. This means frequently updating your site through essential web design services that will keep it functional and efficient as websites and their users continue to change.
Work with a professional web design company that will make sure your site meets these essential industry standards and keep you on top of any newer standards that develop over time.
1. Responsive, Mobile-Ready Web Design
At this point in time, there is no reason at all why any web design should not be mobile-ready. A responsive, mobile-ready site is today’s industry standard to serve customers and please Google’s search algorithms.
2. SEO and Conversion Optimized
To perform well in the SERPs and to help your site be seen by the right people, a web design company must use various optimization techniques for content, SEO efforts, and selling strategies to create leads and conversions.
These are essential for your business to achieve success with its website.
3. Strong Website Security
Cyber threats are on the rise. In response, every site should include the highest level of security to protect sensitive user and company information as well as prevent data breaches.
Web design services must also continually update security measures as new threats develop and technology changes to accommodate that.
4. Fast-Loading Pages
To be functional and user-friendly, your web design should load quickly, especially when accessed on a mobile device. An important criteria of a successful mobile-ready design is page speed.
All sites should be regularly tested for load speed and any detected problems investigated and resolved.
As web technology changes, web design services must utilize new techniques to keep your site loading quickly and performing correctly.
5. Social Media Integration
The integration of social media with your website is no longer an option if you wish to remain competitive, but a requirement.
The benefits of using social media for business are enormous, which is why it has become an industry standard that every web design company recommends.
6. Progressive Apps and Chatbots
Progressive mobile apps that incorporate the best features of a standard app while working within a website are becoming the new go-to for web apps.
When developed and customized the right way, these hybrid applications can improve mobile user experience which is why they are becoming so popular.
Chatbots are being used by increasingly more sites every day and can take your site to the next level in customer service and user personalization.
7. Analytics Tracking
Tracking the performance of your website is another standard that is no longer an option, but a necessity if you want to achieve success with your site.
As such, it’s essential that your site be designed to include any necessary performance gauges that are easily tracked using analytics software.
You’ll be able to monitor site performance and troubleshoot problems more easily by including this functionality.
Get the most effective results from your site by working with a web design company that recognizes the latest industry standards in 2018 and can implement them!