Research & Strategy
We research your target audience and their motivation as well as your expectations for a website. We discover and plan the direction of overall design types, elements, colors, layout, and content flow. We take that information and combine our clients’ image (look and feel) to create a visually appealing and functionally superior website.
We focus on branding, colors, layouts, style elements, images, content flow, and on-site marketing strategy; everything that makes a website truly unique. We tell an entire story with one glance.
Websites should be intuitive to the user and be designed around a user’s interaction with the website. User behavior is analyzed and navigation, feedback, and call-to-actions are implemented in a fasinon that the end user finds pleasing.
Depending on a client’s needs, we implement custom or open source frameworks that have the flexibility to integrate new features and content dynamically.
Insight and Trends
Analytics and Tracking
We constantly measure to determine what message and functionality is effective on each website. By analyzing data, we can then alter the marketing message in response to event queues and real time feedback. Response rate trends help to identify key success and build consistent and reliable conversions.