We knew it was coming and have been preparing our websites for the big change.
Mobile-first indexing on Google is around the corner and when it id unveiled, what will happen to your website?
Though the COVID-19 pandemic gave web designers a little more time to get sites optimized, the official release date of March 2021 is now almost here.
When Mobile-first is implemented, desktop-only websites that have not been optimized by web designing services so they are mobile-compliant could be in a lot of trouble.
Mobile-First Indexing Starts In March
It was supposed to start this September; however, the COVID-19 pandemic gave web designers a bit of a reprieve to keep preparing.
Google’s mobile-first indexing browser release has been delayed, with the company announcing that it will now unveil the new search engine in March of 2021.
Once that finally happens, internet search with Google will change forever.
Although this has been a long time coming as it was announced back in 2017, many of those still using desktop-only web designs are still wondering what will happen to their sites once the change has been finalized.
What Does Mobile-First Indexing Mean?
Mobile-first indexing is Google’s way of giving mobile-optimized websites priority on mobile search.
Since more search traffic happens on mobile devices than on desktops or laptops these days, mobile-first indexing that requires web designing services to create even more responsive websites that function well on mobile to attain any kind of search ranking is to become the search standard.
Business owners have had some time to start working with web designers in preparation since this change, according to Google, will drastically affect their site’s searchability when everything goes mobile-first.
What Will Happen to Desktop Only Websites?
Google has announced recently that when it finally implements mobile-first indexing in March 2021, all non-mobile web design indexes will be dropped from the search indexes.
This is a very significant move that could have major effects if your business website is one of them.
Not only will your desktop-only site no longer be searchable on Google, search marketing efforts also will not do anything since your web pages will no longer rank or show up in the search results for users.
A site will still be accessible by typing in its direct URL; however, it will essentially disappear from the search engines otherwise.
Now Is the Time to Get Moving on Mobile Web Design
If this sounds a bit scary because you are still using a desktop-only web design, yes, be concerned as losing pagerank and being unsearchable can and will destroy any business.
The time has come, while there is still some time, to partner with an experienced web designer and upgrade your website so it qualifies for mobile-first indexing and will be seen on Google.
Do not get left behind in the dust on desktop-only.
Let a web designing service help make certain that your business gets through the mobile-first indexing drop unscathed so you can continue to do business successfully online!