Do Your Website Articles Work Well on Mobile Platforms?
With more mobile platforms, websites must perform well. Houston web design must include content that appears correctly on a tiny screen, streamlined for easier viewing on desktops, laptops, and any mobile device. Viewers want to quickly search for, access, and understand information, which must be done by website builders for both optimization and good service reasons.
Easy Mobile Reading
When users access the internet on mobile devices, they are typically looking for fast searches, compressed information, and quick answers. They don’t want to read through an entire, full-length article while on the go; information is going to be scanned. This challenges content writers, who must provide the information and detail required in an entire article as well as draw a mobile user’s eyes to the right places to scan the important points.
There are three basic ideas that are significant when writing articles to ensure easy viewing on smaller devices: good headlines, setting important points apart, and providing good, summarized opening and closing paragraphs.
- Titles and Headers – Relevant and descriptive article titles and section headers are essential, serving as a section-by-section summarizing of the different text segments. A mobile reader can be guided to the segment needed most or simply provide a general idea of included information without having to read the whole article.
- Text Set Apart – Within those headlined segments, important points need to be separated from the rest of the text to be seen. Bulleted lists are one of the best ways to increase the likelihood that readers will actually read information rather than skim it.
- Summarizing – To further aid mobile skimmers, an article should end with a basic summary of main article points. With a two or three-sentence conclusion, it is possible to pick up important information, even if not in detail. Introductory paragraphs can also present the main idea without any actual detail that will be found later in the article so readers can immediately see if an article is likely to contain desired information.
When these main three items are used together, it is possible to get a good idea of the article’s intent just by reading the title, opening paragraph, section headers, bulleted or listed points, and the final, closing summary.
Write Once – Serve All
This method of writing articles easily interpreted on the go is really no different than the recommended structure for any good internet article. The goal should be to offer information with detail and examples when necessary but otherwise keep things simple and almost self-explanatory. With that in mind, any writer can create an article following the suggested format, and it should very easily read well for all audiences, regardless if read on full-screen readers or mobile devices. Both types of readers can understand the article’s purpose and find desired information.
Houston web design must provide mobile readers with easily read articles. By dividing writing into specific segments, it is possible to gain a basic understanding of the topic through certain optimized areas. Additionally, this format for writing good web-friendly articles helps optimization efforts as it provides a format where keywords are strategically used. Although important on other viewing platforms, website articles must perform well on small, hand-held mobile viewing devices to serve the ever-expanding mobile viewing platforms!